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BU Business Ethics and Corporate Governance Sem III-Elective
Module - 3 : Ethics in Marketing(Ethical dilemmas in marketing- unethical marketing practicesethical and social issues in advertising- common deceptive marketing practices-role of consumerism)
1. Business Ethics(Business Ethics and Values) Total View (0)
 
Today, the corporate world as a whole is in the process of acquiring a moral conscience. The new and emerging concepts in management like corporate governance, business ethics and corporate sustainability are some of the expressions through which this emerging ethical instinct in the corporate world is trying to express and embody itself in the corporate life.
Title: Business Ethics
Published on: 02/04/18
Author: S DARSHAN and R MADHANKUMAR
Publisher: Subhas Stores
Pages: 22
Price: Rs 0

2. Unethical Practices(Business Policy and Environment) Total View (287)
 
Business ethics is related with the truth and justice; and it has various components like expectations of society, healthy competition, advertising, public relations social responsibility, consumer freedom and good behaviour. People expects that all the business activities and decisions must be aimed at ethical grounds.
Title: MCO - 12 Business Policy and Environment
Published on: 18/12/13
Author: KSOU
Publisher: Karnataka State Open University
Pages: 7
Price: Rs 5.25

3. Ethics in Management(Business Ethics and Values) Total View (1)
 
The study of ethics has taken place throughout the history of world civilizations, from the time of Plato and Socrates. Ethical issues in the business have been an issue since the development of commerce. However, the ethics in management is a relatively new discipline. This is believed to have originated from several groundbreaking studies performed by Raymond Baumhart in the 1960s.
Title: Business Ethics and Corporate Governance
Published on: 02/04/18
Author: Lakshmi Priya S and K T Vindhya
Publisher: Subhas Stores
Pages: 29
Price: Rs 18.85

4. Introduction to Business Ethics(Business Ethics and Values) Total View (0)
 
Businesses face ethical issues and decisions almost every day in some industries the issues are very signifi cant. Ethics concern an individual's moral judgments about right and wrong. Decisions taken within an organization may be made by individuals or groups, but whoever makes them will be infl uenced by the culture of the company. The decision to behave ethically is a moral one; employees m ......
Title: Business Ethics and Corporate Governance
Published on: 02/04/18
Author: Lakshmi Priya S and K T Vindhya
Publisher: Subhas Stores
Pages: 27
Price: Rs 0

5. Ethics in Management(Business Ethics and Values) Total View (0)
 
ETHICS IN HRM The ethics of human resource management (HRM) covers those ethical issues arising around the employer-employee relationship, such as the rights and durties owed between employer and employee. 􀂙 Discrimination issues include discrimination on the bases of age (ageism), gender, race, religion, disabilities, weight and attractiveness, af􀃀 rmative action, sexual h ......
Title: Business Ethics
Published on: 02/04/18
Author: S DARSHAN and R MADHANKUMAR
Publisher: Subhas Stores
Pages: 16
Price: Rs 10.4

6. Business Ethics and Corporate Governance(Indian Business Environment) Total View (261)
 
Modern businesses are operating in a complex environment. The environment is fast changing. Business should plan for the present and future. The businessmen should look into a distant future. Expansion and survival are very important for every business. The survival of any business depends on the justifiability of it ends and means to the people. Therefore the necessity arises for imbibing the mo ......
Title: BCO - 12 Indian Business Environment
Published on: 20/09/13
Author: KSOU
Publisher: Karnataka State Open University
Pages: 11
Price: Rs 8.25

7. Social Responsibility of Business and Ethical Dimensions(Management Theory and Practice) Total View (221)
 
Business is an economic institution that operates in a social system. It influences various elements in society and is, in turn influenced by them. The social system is influenced by the way the business carries on its activities. A business enterprise must, therefore take care of the fact that it corresponds to the social environment in which it is operating.
Title: MB101 Management Theory and Practice
Published on: 10/03/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 11
Price: Rs 8.25

8. Nature of Business Ethics and Values(Business Ethics and Values) Total View (215)
 
After going through this unit, students should be able to learn the meaning, nature, scope and purpose of business ethics. They will also be able to know the relationship between business and ethics and identify the various approaches and views relating to business ethics.
Title: MB106 Business Ethics and Values
Published on: 09/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 43
Price: Rs 32.25

9. 27. Consumerism(Marketing Management) Total View (0)
 
Consumer is regarded as the king in modern marketing. In a modern economy, the concept of consumer is given the highest priority and every effort is made to encourage consumer satisfaction......
Title: Principles of Marketing
Published on: 29/01/19
Author:
Publisher:
Pages: 28
Price: Rs 21

10. Managing Ethics(Business Ethics and Values) Total View (266)
 
Ethical issues occur frequently in management. They extend far beyond the commonly witnessed problems of bribery, collusion and theft, reaching into areas such as corporate acquisitions and mergers,marketing policies and capital investments. It is presumed that the senior executives at most-business firms want members of those firms to act in ways that they would consider to be "right" and "proper ......
Title: MB106 Business Ethics and Values
Published on: 05/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 16
Price: Rs 12

11. Competition Relative Ethics (Pricing, Advertising, Piracy, Predatory)(Business Ethics and Values) Total View (252)
 
After going through this unit,students should be able to explain competition relative ethics, discuss ethical pricing and describe ethical advertising.
Title: MB106 Business Ethics and Values
Published on: 03/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 16
Price: Rs 12

12. Corporate Governance(Business Ethics and Values) Total View (0)
 
Corporate governance is most often viewed as both the structure and the relationships which determine corporate direction and performance. The board of directors is typically central to corporate governance. Its relationship to the other primary participants, typically shareholders and management, is critical. Additional participants include employees, customers, suppliers, and creditors. The ......
Title: Business Ethics and Corporate Governance
Published on: 02/04/18
Author: Lakshmi Priya S and K T Vindhya
Publisher: Subhas Stores
Pages: 37
Price: Rs 24.05

13. Corporate Governance(Business Ethics and Values) Total View (0)
 
Corporate governance is concerned with set of principles, ethics, values, morals, rules regulations & procedures etc. Corporate governance establishes a system whereby directors are entrusted with duties and responsibilities in relation to the direction of the company's affairs. The term "governance” means control i.e. controlling a company, an organization etc or a company & corporate govern ......
Title: Business Ethics
Published on: 02/04/18
Author: S DARSHAN and R MADHANKUMAR
Publisher: Subhas Stores
Pages: 28
Price: Rs 18.2

14. Factors Influencing Business Ethics(Business Ethics and Values) Total View (215)
 
Business ethics has come to be accepted as an integral part of management. It has established its own domain specifying the scope of its enquiry and the issues it is concerned with.However, many often cast of suspicion on the relationship between ethics and business and raise a doubt and point out that business and ethics don't go together.
Title: MB106 Business Ethics and Values
Published on: 09/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 51
Price: Rs 38.25

15. Ethical Decision Making(Business Ethics and Values) Total View (270)
 
Business ethics is not just about being moral and doing the right thing. It is also true to say that increasingly organizations throughout the world are finding that adopting an ethical approach has many advantages from a business strategy point of view. Having an ethical policy can reduce the attention of pressure groups and often save to the company's very existence.
Title: MB106 Business Ethics and Values
Published on: 05/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 42
Price: Rs 31.5

16. Elements of Business Ethics(Business Policy and Environment) Total View (284)
 
Ethics is everybody's business, from top management to employees at all levels. One of business's most important social challenges is to conduct its affairs ethically while simultaneously achieving high levels of economic performance. Recently, there has been an increasing interest in the filed of business ethics.
Title: MCO - 12 Business Policy and Environment
Published on: 18/12/13
Author: KSOU
Publisher: Karnataka State Open University
Pages: 13
Price: Rs 9.75

17. Good Ethics and Business(Business Policy and Environment) Total View (286)
 
Business ethics means the behaviour of a businessmen while conducting a business by observing morality in his business activities. The behaviour of a businessmen has more impact within the business organisation than outside.
Title: MCO - 12 Business Policy and Environment
Published on: 18/12/13
Author: KSOU
Publisher: Karnataka State Open University
Pages: 9
Price: Rs 6.75

18. Ethics in HRM - Cash And Incentive Plans - Performance Appraisal(Business Ethics and Values) Total View (246)
 
Ethics as a philosophical endeavor is the study of morality. Such a study is either descriptive or normative. Descriptive ethics may involve an empirical enquiry into the actual rules or standards of a particular group, or it could also consist of understanding the ethical reasoning process. Normative ethics is concerned largely with possibility of justification.
Title: MB106 Business Ethics and Values
Published on: 28/10/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 13
Price: Rs 9.75

19. Ethics in Marketing - Process relative Ethics(Use of Marketing Strategies) -Product Relative Ethics (Appropriateness of Marketing of Certain Products)(Business Ethics and Values) Total View (247)
 
After going through this unit,students should be able to understand and explain the need for practicing ethics in marketing. They will also be able to know the marketing strategies used in process relative ethics.
Title: MB106 Business Ethics and Values
Published on: 03/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 15
Price: Rs 11.25

20. Source of Ethics(Business Ethics and Values) Total View (213)
 
Ethics is considered to be a natural marketconsequenceof business. Ethics deals with individual character and moral rules that govern and limit our conduct. It investigates questions of moral right and wrong duty and obligation, and moral responsibility. Business ethics is the study of what constitutes right and wrong(or good and bad) human conduct in a business context.
Title: MB106 Business Ethics and Values
Published on: 09/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 33
Price: Rs 24.75

21. Role Corporate Culture in Business(Business Ethics and Values) Total View (0)
 
Corporate or organizational culture is consequences in an organization formed by a set of values and beliefs, carried forward from long time and has substantial impact in the behaviors, quality and quantity of work done by the employee in an organization A decades ago a work culture in India had a vast differences has compare to rest of the world, especially western countries. But now there i ......
Title: Business Ethics
Published on: 02/04/18
Author: S DARSHAN and R MADHANKUMAR
Publisher: Subhas Stores
Pages: 8
Price: Rs 5.2

22. Laws Enforcing Ethical Conduct(Business Ethics and Values) Total View (253)
 
Ethics has been defined as the science of human conduct. How men behave and what should be the ideal human behavior are considered by the science of ethics. Thus, there is the ideal moral code and the positive moral code. The former belongs to the realm of natural law. while the latter deals with the rules of positive or actual conduct. What is the public opinion as to good or proper human conduct ......
Title: MB106 Business Ethics and Values
Published on: 05/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 27
Price: Rs 20.25

23. Ethical Dilemma Relating to Race and Disability Employment Issues, Privacy Issues - Restructuring and Layoff's - Wages Empowerment of the Weakest and Inquest - Sexual Harassment(Business Ethics and Values) Total View (246)
 
To address the ethical issues in discrimination and affirmative action, it is better we explain what is discrimination. The term discrimination describes a large number of wrongful acts in employment,housing,education, medical care and other important areas of public life. What we have in common here is that a person is deprived of some benefit or opportunity because of membership in some group to ......
Title: MB106 Business Ethics and Values
Published on: 03/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 17
Price: Rs 12.75

24. National Differences in Business Ethics, Pressure of Ethical Convergence(Business Ethics and Values) Total View (242)
 
Ethics is good in itself. It is desirable for its own sake; that is to say,even if it is not true that ethics is important to create a smoothly and efficiently running economy; even if it were not true that ethics can do what the law is unable to do, even then, 'we should value ethics in business'.
Title: MB106 Business Ethics and Values
Published on: 02/04/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 5
Price: Rs 3.75

25. Current Issues in Sales Management(Sales and Distribution Management) Total View (1442)
 
The expansion of International Business has been impressive. MNC's mainly headquartered in US, Japan or Western Europe have been expanding their foreign production about 10 % annually, while world exports have been going more than 8% annually. Each year more are the world's Commerce is International Business. Sales Management has increasingly taken on International dimensions.
Title: MB118B Sales and Distribution Management
Published on: 12/05/14
Author: KSOU
Publisher: Karnataka State Open University
Pages: 19
Price: Rs 14.25



 
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