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Meaning, Nature and Functions of PR
SUBJECT : Mass Communication and Journalism
AUTHOR : KSOU
PUBLISHED ON : 18/12/13
NUMBER OF PAGES : ( 11 Pages)
PRICE : Rs 8.25

From the day we realised that the way we acted, what we said and how we looked affected others and how others viewed us, most of us took steps to encourage others view us positively. In other words, we have used our own brand of personal public relations to build and reinforce as favorable an image or reputation of ourselves in the minds of others. This is essentially what public relations is all about. Just as we need help to accomplish our aims and reach our objectives, so do all profit and nonprofit organisations.


 
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