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Market Environment
SUBJECT : Marketing Management
PUBLISHED ON : 20/12/13
NUMBER OF PAGES : ( 14 Pages)
PRICE : Rs 10.5

Today : u have to run faster to stay in the same place. Successful comipanies take an outside-inside view of their business. They recognise that marketing environment is constantly spinning new opportunities and threats and understand the importance of continuously - monitoring and adapting to that environment. Many companies see change as opportunity. They ignore or resist changes.

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