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Corporate Strategy Evaluation and Cases
SUBJECT : Business Policy and Strategic Management
PUBLISHED ON : 15/04/14
NUMBER OF PAGES : ( 14 Pages)
PRICE : Rs 10.5

Performance is the end result of activity. Which measures to select to assess performance depends on the organizational unit to be appraised and the objectives to be achieved. The objectives were established earlier in the strategy formulation part of the strategic management process (dealing with profitability, market share, and cost reduction, among others) should certainly be used to measure corporate performance once the strategies have been implemented.

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