Interline Publishing
 info@interlinepublishing.com +91 98867 328 23 / 24 / 25   +91 80 2333 2824 Sign Up   Sign In
Interline Publishing
Skip to Reader

Set up video

    Subscription offer
         (Unlimited Download)
Amount Validity
र 100 6 months
र 200 1 year
     
Brand Valuation
SUBJECT : Management of Training and Development
AUTHOR : KSOU
PUBLISHED ON : 23/04/14
NUMBER OF PAGES : ( 11 Pages)
PRICE : Rs 8.25

A brand is considered as an asset like the building and machinery, though it is not tangible. It does not become an asset as soon as it is born, but needs to be built up over a period of time. The excess of brand building leads to brand equity. According to Aaker brand equity is a set of assets associated with a brand which add to the value of the product / service, to the customer.


 
Home
About Us
Payments
Contact Us
Claims
Help
Advertising Guidelines
Safe and Secure Payment
All major credit and debit cards are accepted.
Policies: Terms of Use | Privacy    Copyright © 2018 Interline Publishing. All rights reserved.