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6. Telemarketing
SUBJECT : Marketing Management
AUTHOR : Dr P Uma Swarupa
PUBLISHED ON : 29/01/19
NUMBER OF PAGES : ( 10 Pages)
PRICE : Rs 7.5

Telemarketing is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services, either over the phone or through a subsequent face-to-face or web-conferencing appointment scheduled during the call. Telemarketing also includes recorded sales pitches programmed to be played over.......


 
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