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Strategic Management of Business
SUBJECT : Computer Science
AUTHOR : KSOU
PUBLISHED ON : 24/09/13
NUMBER OF PAGES : ( 10 Pages)
PRICE : Rs 7.5

Strategic management is a field that deals with the major intended and emergent initiatives taken by general managers on behalf of owners, involving utilization of resources, to enhance the performance of firms in their external environments. It entails specifying the organization's mission, vision and objectives, developing and implementing policies and plans often in terms of projects and programs. Strategic management is a level of managerial activity achieved by setting goals and objectives. Strategic management provides overall direction to the enterprise and is closely related to the field of Organization Studies.


 
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